The application and value of big data technology in enterprise management
大数据技术在企业管理中的应用与价值

摘要

随着科技的快速发展和数字化的深入推进，大数据技术已经逐渐渗透到企业管理的各个环节。大数据技术能够处理大规模、多样性、快速变化的数据集，为企业管理提供更加全面、准确、及时的信息，有助于企业作出更明智的决策。本文旨在探讨大数据技术在企业管理中的应用及其所体现的价值，为了更好地利用大数据技术提升管理效率和竞争力，企业需要从以下几个方面着手：首先，加强数据安全与隐私保护；其次，培养大数据技术人才；最后，提高数据质量与可靠性。通过不断探索和实践，企业将能够充分发挥大数据技术的优势，实现持续发展和长期成功，以期为企业更好地利用大数据技术提升管理效率和竞争力提供参考。

Abstract

With the rapid development of science and technology and the deepening of digitalization, big data technology has gradually penetrated into all aspects of enterprise management. Big data technology can deal with large-scale, diverse and fast-changing data sets, provide more comprehensive, accurate and timely information for enterprise management, and help enterprises make more informed decisions. The purpose of this paper is to explore the application of big data technology in enterprise management and the value it embodies. In order to better utilize big data technology to improve management efficiency and competitiveness, enterprises need to start from the following aspects: firstly, to strengthen data security and privacy protection; secondly, to cultivate talents in big data technology; and lastly, to improve data quality and reliability. Through continuous exploration and practice, enterprises will be able to give full play to the advantages of big data technology to achieve sustainable development and long-term success, with a view to providing reference for enterprises to better utilize big data technology to improve management efficiency and competitiveness.